Pest Control Marketing – Why you MUST make it all about the other person

Pest control marketing efforts should always be aimed at other people’s wants, needs and desires. And this is where many PCOs and other small business owners make a big mistake.

And the mistake is this:  We try to sell our prospects and customers goods and/or services that WE think they should want, need or desire instead of taking the time to find out exactly what THEY actually want, need and desire.

We think WE are our customers…and that is a mistake that causes many of our marketing and advertising campaigns and investments to fall short of our expectations.

If you will take the time to learn how to just into the conversations that are going on inside other people’s heads and not spend so much time thinking about yourself you will increase your sales and grow your customers base much faster…I guarantee it.

Click on the arrow and listen to this episode of The Pest Control Marketing Podcast and hear what Mike and Hal have to say about this very important subject.

Call Hal today at 770-993-0004 to schedule your FREE One Hour “Double Your Business” Strategy session. No strings. No obligation. But lots of great ideas to help you grow your business!

Download Hal’s newest best selling book FREE at https://HowToGrowAPestControlBusiness.com

More ways to connect with Hal & Mike:
https://pestcontrolmarketer.com/coaching/
https://pestcontrolmarketingjingles.com
https://pestcontrolmarketingworkshop.com
https://HalColeman.com/coaching
https://websitesyoucontrol.com
https://pestcontrolmarketingpodcast.com
https://www.nextlevelpcomarketing.com

Pest Control Marketing – To get better you must get educated and here’s how

Successful pest control marketing is the result of getting properly educated on what works…and maybe even more importantly…what doesn’t.

There are endless sources of FREE information available to you on the internet. Some good…some not so good.  It is certainly important for you to seek out information that can help you be successful and reach your goals. But you must do your homework. You must research the information and make sure you’re not listening to someone who is full of bull.

Listen to this episode of The Pest Control Marketing Podcast and here what Hal & Mike have to say about this important topic. They will give you some great PROVEN resources to help you grow!

Call Hal today at 770-993-0004 to schedule your FREE One Hour “Double Your Business” Strategy session. No strings. No obligation. But lots of great ideas to help you grow your business!

Download Hal’s newest best selling book FREE at https://HowToGrowAPestControlBusiness.com

More ways to connect with Hal & Mike:
https://pestcontrolmarketer.com/coaching/
https://pestcontrolmarketingjingles.com
https://pestcontrolmarketingworkshop.com
https://HalColeman.com/coaching
https://websitesyoucontrol.com
https://pestcontrolmarketingpodcast.com
https://www.nextlevelpcomarketing.com

Pest Control Marketing Strategies that work – What is YOUR customer really worth?

Pest control marketing strategies are built around knowing the true value of your customer…which allows you to know how much to invest in a marketing campaign.

Listen to this episode of The Pest Control Marketing Podcast and hear what Hal & Mike have to say about true customer value…and see how it applies to YOU and YOUR BUSINESS!

Call Hal today at 770-993-0004 to schedule your FREE One Hour “Double Your Business” Strategy session. No strings. No obligation. But lots of great ideas to help you grow your business!

Download Hal’s newest best selling book FREE at https://HowToGrowAPestControlBusiness.com

More ways to connect with Hal & Mike:
https://pestcontrolmarketer.com/coaching/
https://pestcontrolmarketingjingles.com
https://pestcontrolmarketingworkshop.com
https://HalColeman.com/coaching
https://websitesyoucontrol.com
https://pestcontrolmarketingpodcast.com
https://www.nextlevelpcomarketing.com

Pest Control Marketing – Why you MUST have a conversation with your customers!

Pest Control Marketing and Advertising is all about sending messages. And there is no better way to effectively deliver a message than by voice in person. It’s called having a conversation.

It is imperative that you have conversations with your customers from time to time. Without conversations there can be not relationship…and building a customer base is all about building relationships.

Click on the arrow and listen to this episode of The Pest Control Marketing Podcast and hear what Hal & Mike have to say about having conversations with your customers…and see if this applies to YOU!

 

Call Hal today at 770-993-0004 to schedule your FREE One Hour “Double Your Business” Strategy session. No strings. No obligation. But lots of great ideas to help you grow your business!

Download Hal’s newest best selling book FREE at https://HowToGrowAPestControlBusiness.com

More ways to connect with Hal & Mike:
https://pestcontrolmarketer.com/coaching/
https://pestcontrolmarketingjingles.com
https://pestcontrolmarketingworkshop.com
https://HalColeman.com/coaching
https://websitesyoucontrol.com
https://pestcontrolmarketingpodcast.com
https://www.nextlevelpcomarketing.com

Pest Control Marketing

In this episode of The Pest Control Marketing Podcast Hal & Mike discuss ways to find and hire the right employees for your business. Without great employees you can never build a great company!

Call Hal today at 770-993-0004 to schedule your FREE One Hour “Double Your Business” Strategy session. No strings. No obligation. But lots of great ideas to help you grow your business!

Download Hal’s newest best selling book FREE at https://HowToGrowAPestControlBusiness.com

More ways to connect with Hal & Mike:
https://pestcontrolmarketer.com/coaching/
https://pestcontrolmarketingjingles.com
https://pestcontrolmarketingworkshop.com
https://HalColeman.com/coaching
https://websitesyoucontrol.com
https://pestcontrolmarketingpodcast.com
https://www.nextlevelpcomarketing.com

Pest Control Marketing Podcast explains the fear factor you must overcome

In this episode of The Pest Control Marketing Podcast Hal & Mike discuss “The Fear Factor” that cripples most small business owners when it comes to learning how to grow their business.

Does this describe YOU?

Call Hal today at 770-993-0004 to schedule your FREE One Hour “Double Your Business” Strategy session. No strings. No obligation. But lots of great ideas to help you grow your business!

Download Hal’s newest best selling book FREE at https://HowToGrowAPestControlBusiness.com

More ways to connect with Hal & Mike:
https://pestcontrolmarketer.com/coaching/
https://pestcontrolmarketingjingles.com
https://pestcontrolmarketingworkshop.com
https://HalColeman.com/coaching
https://websitesyoucontrol.com
https://pestcontrolmarketingpodcast.com
https://www.nextlevelpcomarketing.com

Pest Control Marketing – Podcast explains why you should tell your customer exactly what to do

In this episode of The Pest Control Marketing Podcast, Hal & Mike explain why it is important for you to tell your customers exactly what you want them to do!

Download Hal’s latest best selling book FREE at http://www.HowToGrowAPestControlBusiness.com

More ways to connect with Hal & Mike:
https://pestcontrolmarketer.com/coaching/
https://pestcontrolmarketingjingles.com
https://pestcontrolmarketingworkshop.com
https://HalColeman.com/coaching
https://websitesyoucontrol.com
https://pestcontrolmarketingpodcast.com
https://www.nextlevelpcomarketing.com

Pest control marketing strategies to help YOU get more new customers

Successful pest control marketing is not any one big thing…it is a thousand little ones. And those thousand things need to be done correctly. Because…if they’re not…they won’t get you any new customers.

Growing a business is similar to growing a human body. If you want to put on 10 lbs. of muscle this year you’re going to have to do all of the right things, such as eating a high protein diet, doing lots of exercises, getting enough sleep, drinking the right amount of water, etc.  You are also going to have to have some sort of training or guidance in your quest to build your body. If you don’t, there’s a good chance you will end up hurting yourself!

It’s the same with growing a business. You need to learn marketing and what makes people want to do business with you. You need to know what works and what doesn’t.  If you spend a lot of time and money on marketing and advertising…without first gaining the knowledge…you will not get a very good return on your investment…and in many cases…you will get NONE!

Ray Kroc, the founder of McDonald’s, once said, “People don’t realize it but my clean restroom floors are marketing!”  Yes…in fact…there are people who like to eat at McDonald’s simply because they have clean restrooms!

So think about your marketing plan…

  • What are you doing to bring in new customers?
  • What makes your phone ring?
  • What do the people in your community want?
  • What pest problems are they having?
  • Why are they living with bug problems?
  • What would it take for them to pick up the phone and call YOU?

Pest control marketing is no different that small business marketing of any kind. You need a plan and a course.  And you need to have the focus, determination, and work ethic to carry it out

I hope you found this article helpful.

To YOUR Success Always,

Hal Coleman

PS.  Be sure to subscribe to The Pest Control Marketing Podcast at http://www.PestControlMarketingPodcast.com  and never miss and episode!

PPS. I’d also like to give you a FREE copy of my newest book, “Bottom Line: How To Grow A Pest Control Business!”  Just click on this link http://www.HowToGrowAPestControlBusiness.com and follow the instructions to get your copy!  This book will change the way you think about selling and marketing for the rest of your life…and it’s yours FREE while my launch promotion lasts! After that, it will cost you $29.95.

PPPS. Also, be sure to check out the following resources to help you grow your business:

http://www.PestControlMarketingPodcast.com

http://www.PestControlMarketingWorkshop.com

http://www.PestControlMarketingGold.com

http://www.PestControlMarketingVideoService.com

http://www.HalColeman.com/coaching

By Hal:

Pest Control Marketing – The world’s number one pest control marketing podcast!

The Pest Control Marketing Podcast is the number one pest control marketing podcast in the world. Search for it on Google and you will find it at the top. Or…simply click on the link below and start listening right now!

http://www.PestControlMarketingPodcast.com

I hear from PCOs and WCOs almost daily who tell me that they are using The Pest Control Marketing Podcast almost exclusively as their number one go-to source of information to help them grow their businesses.

Over 50 episodes so far and adding a new one each week, the Pest Control Marketing podcast will show you exactly how to do the following:

  • Get more new customers online
  • Get more new customer offline
  • Hire the right employees
  • Use your telephone to make more sales
  • Generate more customer referrals
  • Avoid slumps and slowdowns
  • Get more new customers from your vehicles
  • Create excitement for your company
  • Get more new customers from your ads
  • Get more new customers from your cold calling efforts
  • Magnetize your business
  • Become a master networker
  • Create a LOUD BUZZ in your community
  • Plus…A WHOLE LOT MORE!

If you aren’t a subscriber you should click on the link below and check it out.  It is blunt, straight-forward, honest, bold and gutsy strategies, tips, techniques…and downright sneaky killer ideas you can go right out and start using today to set your business on fire!

http://www.PestControlMarketingPodcast.com

And the best part is…IT IS FREE!!!

I hope you will visit the site and check it out of you are not already doing so. You will see that everything I am telling you is the truth.

Internet marketing pioneer and guru Mike Stewart is my co-host and he will tell you exactly how to reach more new customers, generate more sales and make more $$ from the internet!

We’d love to hear YOUR feedback so don’t hesitate to share your thoughts with us!

To YOUR Success Always,

Hal

PPS. I’d also like to give you a FREE copy of my newest book, “Bottom Line: How To Grow A Pest Control Business!”  Just click on this link http://www.HowToGrowAPestControlBusiness.com and follow the instructions to get your copy!  This book will change the way you think about selling and marketing for the rest of your life…and it’s yours FREE while my launch promotion lasts! After that, it will cost you $29.95.

PPPS. Also, be sure to check out the following resources to help you grow your business:

http://www.PestControlMarketingPodcast.com

http://www.PestControlMarketingWorkshop.com

http://www.PestControlMarketingGold.com

http://www.PestControlMarketingVideoService.com

http://www.HalColeman.com/coaching

By Hal:

 

Pest Control Marketing – Addressing your biggest fears!

Today’s pest control marketing tip is this:  Until you address your fears and come to terms with them you will never reach your full potential. As a matter of fact, you probably won’t come anywhere near it!

FACT: Everyone is afraid of something. And in the context of this post, I’m referring to fears associated with growing your pest control business or your wildlife control business…or any small business for that matter.

Some of the most common fears in relation to growing your business might be fear of…

  • Failure
  • Rejection
  • Poverty
  • Dealing with employees
  • Selling
  • Management
  • Regulations and Regulators
  • Being sued
  • Loss of self esteem

The list could go on…but hopefully you get my point. Everyone is afraid of something.

The best way you can overcome your fears is to learn how to avoid making them a reality.

Example:  The best way to avoid failure is to learn everything you can about how to become successful and apply what you learn. That is the surest way to insure success!

Another Example:  The best way to avoid poverty is to learn everything you can about how to make money and apply what you learn. That is the surest way to insure that you will be financially secure!

I’m sure you get my point.

And…when it comes to learning…there is a ton of FREE information available to you…on the internet, from Amazon, and from individual mentors and coaches you can turn to for help. All you have to do is seek…and you will find it!

As a matter of fact…I have tons of FREE sales and marketing training, tips, strategies and techniques that are GUARANTEED to help you grow your business and be successful. All you have to do is go get it and use it.

(See links at the bottom of this letter)

There are over 300 articles and videos on my website, http://www.PestControlMarketer.com. Just go to the website and check the archives. It’s all there…and it’s FREE.

Also, check out my podcast, http://www.PestControlMarketingPodcast.com. There you will find over 40 episodes specifically designed to give you simple, easy-to-implement strategies and techniques that you can start using TODAY to help you.

And…if you’d like for me to help you personally…all you have to do is call me at 770-993-0004 and I’ll arrange to spend a whole hour helping you…and I’ll do that absolutely FREE!

So…whatever it is that might be holding you back…you need to face it and deal with it. Don’t let it keep you from creating that growing, thriving…and profitable business that you have always dreamed of but haven’t been able to reach.

I would love to help you if you want me to.

To YOUR Success Always,

Hal

PPS. I’d also like to give you a FREE copy of my newest book, “Bottom Line: How To Grow A Pest Control Business!”  Just click on this link http://www.HowToGrowAPestControlBusiness.com and follow the instructions to get your copy!  This book will change the way you think about selling and marketing for the rest of your life…and it’s yours FREE while my launch promotion lasts! After that, it will cost you $29.95.

PPPS. Also, be sure to check out the following resources to help you grow your business:

http://www.PestControlMarketingPodcast.com

http://www.PestControlMarketingWorkshop.com

http://www.PestControlMarketingGold.com

http://www.PestControlMarketingVideoService.com

http://www.HalColeman.com/coaching

By Hal: