Pest Control Marketing – The BIG Networking Secret My Dad Taught Me!
When I was in college (a very long time ago) I worked every summer at The Atlanta Country Club. I was a member of the greens keeping crew. I spent …
When I was in college (a very long time ago) I worked every summer at The Atlanta Country Club. I was a member of the greens keeping crew. I spent …
There is a local coffee/breakfast shop that I frequent quite often because the manager and staff are very friendly and they dote on me. I’m not crazy about the food …
Marketing and advertising are often confused with branding. Advertising agencies can create marketing and advertising campaigns for you but they can’t build you a brand. That is something YOU have …
Advertising agents know how to sell one thing really well…and that is ADVERTISING. But the majority of them don’t know beans about selling YOUR PRODUCT. Don’t spend another penny on …
Dear PCO, I hope you are doing well and having a great year so far. I just wanted to remind you to take a minute…when you have one to spare…and …
Using the right words in your marketing and advertising is critically important. Using words to open the buying vault in your customer’s brain is just like using a combination to …
Termite and Pest Control Sales can be increased, especially your closing percentages, if you think twice about an old sales truth. I was always taught that, when selling termite and …
Attention: Serious Pest Control Operators There are several events and activities coming up in the near future that you need to know about and consider participating in if you are …
Dear Pest Control Operator, If you’re like most PCO’s in this economy, you’d probably like to know some easy ways to get more new customers without having to spend a …
Every time I hear an advertising agent say to a small business person, “We’ll help you build your brand”, I just want to scream…and here’s why: An advertising agent can …