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Author: Hal Coleman

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Selling Pest Control – How to sell to Baby Boomers!

You’ve heard it said that, when you try to be all things to everybody, you end up being nothing to nobody.  That certainly applies to marketing pest control and termite …

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How to sell pest control – personal touch increases sales

Going paperless, wireless…even voiceless…seems to be the wave of the future. But, when selling pest control or any other product or service, removing the personal element can, and often does, …

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Selling Pest Control – How To Recession Proof Your Business!

When the next recession arrives…and it will…how will YOUR business fare? Will you lose lots of customers because they can no longer afford to pay you…or will your business continue to grow in …

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How to sell pest control – YOUR Biggest Marketing Breakthrough!

The biggest breakthrough you…and everyone in your organization…from the top executives right down to the newest trainee…can have is this:  You are in the marketing business. If you put the …

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How to sell pest control – The REAL TRUTH about your marketing

Small Business Marketing is a never ending process.  It is everything you do to get and keep customers. Ray Kroc, the man who took a small hamburger joint, McDonald’s, and turned …

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How to sell pest control – The KEY to marketing your business!

The key to selling pest control…or any other product or service…is to, as Larry The Cable Guy would say, just “gitter done”. To0 many sales people get caught up in …

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How to sell pest control – Selling has changed!

Selling pest control…or anything else…involves being adaptable and changing and evolving with the times. Technology is advancing at an astounding rate and you need to be taking advantage of all …

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Pest Control Marketing – Skyrocket Your Sales!

Small business sales can increase or decrease due to lots of reasons…including YOU not doing enough of the  right things…or doing to many of the wrong things…to market your business. Watch …

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Selling Pest Control – Cheap Price? Think Twice!

When selling pest control, many (it seems like most) PCOs think price is the big issue.  But, when I’ve done public surveys and ask people to rank price, trust and …

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Pest Control Sales – Broken Windows = Broken Business!

Ever heard of The Broken Window Theory?  It goes like this:  A broken window is a bad sign.  If I see a broken window in a building, it tells me that …

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My FREE Information Blog

  • How to sell more rodent jobs this year, for pest control operators
  • Pest Control Marketing – Don’t let HYPNOTIC RHYTHMS ruin your business!
  • Pest Control Marketing – How to use iPhone videos to get lots more new customers
  • Pest Control Marketing Podcast – YOUR questions answered about online marketing strategies that work
  • Pest Control Marketing – How to successfully sell door-to-door
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