Pest control is a great industry. It is practically recession proof. Most home service industries are that way. Let’s face it…if you have a roof leak, a leaky pipe, your heat or AC unit quits…or if you find termites eating away at your home…it doesn’t matter what the economy is doing. You have to take action and you have to do it quickly in order to avoid further damage and misery.
FACT: Most pest control business startups don’t make it past the third year. Actually 82% of all small businesses that start up don’t make it past year three.
Why?
The answers vary. But the NUMBER ONE reason why businesses fail to make it is…LACK OF ENOUGH CUSTOMERS!
Marketing is, without a doubt, the most important aspect of a new business. You need to be able to get customers…and get them FAST.
You can’t just sit and wait for the phone to ring. People owe you nothing. They are not obligated to do business with you. It is up to YOU to go out and find them and persuade them to choose YOU to buy from instead of your competition.
Here’s the GOOD NEWS! There are some great resources available for pest control startups…and one of the very best sources of FREE helpful information is The Pest Control Marketing Podcast!
Click on the link and check it out: http://www.PestControlMarketingPodcast.com
The Pest Control Marketing Podcast is the NUMBER ONE podcast of it’s kind in the world!
You can discover how to get more new customers from…
- Your website
- Your vehicle
- The telephone
- The Internet
- Direct Mail
- Door knocking
- Networking in your community
- Referral generation
- And tons of other place where likely prospects exist
Click on the link and check out The Pest Control Marketing Podcast today and start using the strategies, tips and techniques you will find there.
I think you will be amazed at the gold nuggets you discover there!
To YOUR Success Always,
Hal Coleman
PS. Check it out now: http://www.PestControlMarketingPodcast.com