Pest control marketing is not magic. It is, however, a mystery to most PCOs and WCOs.
Now, I’m not referring to basic, cookie cutter, conventional marketing and advertising. I want to make that clear. We all know what those are. After all, we see these strategies and ideas at play everyday when we look at our competition. And they do work…up to a point. If you want to grow your business 5, 10 or 15% a year, then you will probably be able to make that happen by following conventional marketing wisdom.
But…there is a level of sophisticated, neuro-scientific, psychological marketing that very few business owners…and “MARKETING EXPERTS”… are aware of or have a clue about.
FACT: There are no magic pills when it comes to marketing. There is no medication called “CHANGE-ATOL” that will change it all!
Successful marketing is not any one big thing…it is as thousand little ones…and all done CORRECTLY. You can’t create a fast moving marketing machine overnight.
To successfully grow a profitable and thriving business, it takes a combination of the following:
- Hard Work
If you ignore or lack any one of the above, you will struggle and never reach your full potential as a business owner.
But…if you DO possess those qualities and traits listed above…then all you need is ACCURATE INFORMATION. Your ability to act on the follow through with accurate information is the KEY to achieving your vision, dreams and goals!
(See resources listed at the bottom of this letter)
It really comes down to the 80/20 rule.
- 80% of business owners can acquire the accurate information and see how beneficial it is…but they just never get around to acting on very much of it.
- 10% don’t even get it, much less act on it. They are totally clueless (although THEY think they are brilliant!)
- The remaining 10% are the ones that are truly successful. They get the information in their hands and use it to grow their businesses, make more money, and create a great retirement and future for themselves and their families.
If YOU are a member of the third group, I want to let you know that there is a world of powerful, accurate information available to you absolutely FREE at http://www.PestControlMarketer.com
All you have to do is visit the website and check the archives. There you will find more than 300 articles and videos, all specifically designed to help YOU grow your business. And it is all absolutely FREE to YOU!
Also…be sure to subscribe to the newsletter when you visit the site so you will be notified of any NEW and EXCITING information that becomes available for you to take advantage of.
I hope you will use this valuable resource to help you grow your business this year…but unless you are a member of group 3…you probably won’t.
But I hope you will!
To YOUR Success Always,
PS. Click on the link below and subscribe to the Pest Control Marketing Podcast today and never miss and episode! http://www.PestControlMarketingPodcast.com
PPS. I’d also like to give you a FREE copy of my newest book, “Bottom Line: How To Grow A Pest Control Business!” Just click on this link http://www.HowToGrowAPestControlBusiness.com and follow the instructions to get your copy! This book will change the way you think about selling and marketing for the rest of your life…and it’s yours FREE while my launch promotion lasts! After that, it will cost you $29.95.
PPPS. Also, be sure to check out the following resources to help you grow your business:
By Hal Coleman